If you’re looking for minimalist cleaning products that scream maximum effort, you’ve found your happy place.

Branch Basics was designed with minimalism in mind, and makes thorough yet fast human-safe cleaning a snap.

Here, we’ll explore how Branch Basics all-in-one human-safe cleaning system works and how to use it as part of your minimalist cleaning routine.

Key Takeaways 

• Our Premium Starter Kit is our flagship one-stop shop, serving as a vehicle for our mission to share information that can transform your life; the power of removal! 
  
• Branch Basics all-in-one Concentrate model, human-safe and eco-friendly ingredients, refillable bottles, and long shelf life make it a perfect match for minimalist cleaning
  
• Just one Concentrate plus water and Oxygen Boost can replace every single laundry and cleaning product with harmful chemicals in your home. You are off to a good start in creating a healthy home. Less clutter, less chemical exposure, less waste—that’s why minimalists, health-conscious folks, and aspiring minimalists love Branch Basics!

What Is Minimalist Cleaning?

If you’ve already adopted a minimalist cleaning routine, you can skip this section. 

For everyone else, a minimalist cleaning routine prioritizes efficient, low-tox cleaning and decluttering that saves you time, effort, stress, and chemical exposure.

It doesn’t mean you let your cleaning standards slip, but rather that you make them more efficient.

The core principles of a minimalist cleaning routine include:

• Decluttering spaces so there’s less to clean
  
• Minimizing the number of cleaning products & tools you use (this is where we come in)
  
• Using high-quality cleaners and tools to maximize efficiency and minimize clutter
  
• Taking an environmentally-friendly approach and avoiding harmful cleaning chemicals
  
• Maximizing efficiency and reducing overwhelm by following an organized schedule of daily, weekly, and monthly cleaning tasks
  
• Letting go of perfection

Branch Basics was designed for minimalist cleaning; one EWG-Verified, Made Safe Certified, human-safe Concentrate plus optional add-ons, like Dishwasher Tablets & Oxygen Boost, does it all.

Here’s how it works and how to incorporate it into your minimalist lifestyle.

How Branch Basics All-In-One System Works

Branch Basics covers all the core tenets of minimalist cleaning, including:

Less Clutter

One Concentrate + Water and optional Oxygen Boost does it all, from windows and surfaces to hand washing and even cleaning your car, jewelry, face, and babies!

Minimal Cleaners

No more cleaning caddy overflow or cluttered (and hazardous) under-the-sink cleaning product mess. Our Concentrate makes everything you need to clean your home using just 3-5 products, including:

• All-Purpose: For surfaces, floors, toys, dishwashing, car interiors, stain removal, and more
  
• Streak-Free: Creates a spotless clean on windows, glass, and screens
  
• Bathroom: Scrubs away dirt and grime in tubs, showers, sinks, and toilets
  Foaming Wash: Perfect for handwashing, dishes, eye makeup removal, washing babies, jewelry, and more
  
• Laundry: A concentrated, ultra-gentle liquid laundry soap works in HE or traditional washing machines, as well as handwashing, to clean, remove stains, and freshen clothes. Add Oxygen Boost for extra stain-removal, deodorizing, and chlorine bleach-free whitening power

Simply fill the refillable glass or plastic bottle with the recommended amount of Branch Basics Concentrate and water, shake, and you’re ready to clean everything.

Human-Safe Ingredients & Environmentally Friendly

Branch Basics wasn’t just designed for minimalist cleaning, our products were also meticulously formulated to be safe for even the most sensitive individuals.

Ingredient choices are based on co-founder Marilee Nelson’s experience helping her son recover from a serious brain and chemical injury, despite being told he’d never recover. He is now a healthy Navy veteran and father of three. 

This experience inspired her to study how harmful ingredients impact the brain and body in-depth, and it drove her career as a materials specialist, healthy home expert, building biologist, and nutritional consultant working with the chronically ill and chemically sensitive.

Since our products are designed with the gentlest, most non-irritating plant- and mineral-based ingredients, they’re also 100% biodegradable and safe for our waterways, wildlife, and the environment.

To prove it, we had independent third-party testing conducted on our Concentrate to ensure it’s a non-irritant to the skin, eyes, and lungs.

All Branch Basics products are also EWG-verified, MADE SAFE Certified, and Leaping Bunny Certified.

End-Product Testing: End Product Testing: How Branch Basics Is Changing The Industry

Maximum Efficiency & Minimal Tools

Branch Basics products aren’t just gentle and safe, they’re also incredibly effective cleaners! 

This minimizes not only how many cleaning products you need, but also how much time you spend cleaning.

We also offer helpful cleaning accessories, like our Natural Scrub Brush, Wool Dryer Balls, and Refillable Glass & Plastic Bottles & Spray Nozzles.

Learn more in: How Branch Basics Is A Healthy And Sustainable Cleaning Line

Long Shelf Life

Branch Basics products last a minimum of 2 years when stored in a cool, dry place away from direct sunlight.

Although most people go through them much quicker (once you start cleaning, it’s kind of addictive), this still translates to less waste.

A Sample Minimalist Cleaning Routine Using Branch Basics

So, what does it look like to clean with Branch Basics? 

Here’s a sample of how we use it in our weekly and monthly minimalist cleaning routine.

Sample Daily Cleaning Routine

• Make bed or beds.
• Unload dishwasher & reload, using Branch Basics All-Purpose and Dishwasher Tablets as needed.
• Wipe down kitchen counters, breakfast area, highchairs, etc., with Branch Basics All-Purpose.
• Wipe down bathroom counters with Branch Basics All-Purpose as needed.
• Start a load of laundry with Branch Basics Laundry Dilution or Laundry Detergent (powder).
  • Treat stains with All-Purpose or soak garments in Oxygen Boost.
    
• Wash dinner dishes with Branch Basics All-Purpose or Bathroom .
  
• Load dishwasher and run with Branch Basics Dishwasher Tablets.
• Do an end-of-day pick up of any clutter.
• Use Branch Basics Foaming Wash throughout the day for handwashing and makeup removal. Also great for bathing little ones!
  

Sample weekly routine

• HEPA Vacuum or sweep main areas.
• Mop hard floors once a week using Branch Basics Concentrate, All-Purpose, or Custom dilutions.
• Use Branch Basics All-Purpose to remove carpet or upholstery stains (it also works in carpet cleaners).
• Use Branch Basics Bathroom plus optional Oxygen Boost to clean the tub/shower, toilet, and sinks.
• Use Branch Basics Streak-Free for windows, mirrors, and dusting.
• Do a deep clean of your cooktop and kitchen spaces using Branch Basics All-Purpose and/or Streak-Free.
• Empty the toaster of crumbs, and clean as needed using Branch Basics All-Purpose and/or Streak-Free.
• Wash Sheets in Branch Basics Laundry Dilution or Laundry Detergent with optional Oxygen Boost.
• Soak any stained clothes in Oxygen Boost or treat stains with All-Purpose.
• Wipe down kitchen appliances with All-Purpose or Streak-Free.
• Use Branch Basics All-Purpose for surface cleaning.

Sample monthly routine

• Wipe down baseboards, vents, fans, and doors using Branch Basics All-Purpose and a cloth.
• Clean out fridge and wipe down with Branch Basics All-Purpose and/or Streak-Free.
• Clean garbage cans with Branch Basics All-Purpose.
• Wash duvet covers, throw blankets, and pillow shams using Branch Basics Laundry Dilution or Laundry Detergent.
• Check your oven, and clean as-needed using Branch Basics All-Purpose (yep, our stuff works on ovens too!).
• Clean blinds using Branch Basics All-Purpose and a microfiber cloth or duster.
• Pick one room or space to deep clean, using Branch Basics All-Purpose, Bathroom, and Streak-Free as-needed for floors, baseboards, windows, blinds, etc.
  

Looking for more help dialing in a cleaning routine that works? Check out:

• How to Set a Stress-Free House Cleaning Schedule You Can Live With
  
• Branch Basics Spring Cleaning Method: A Healthy Home Detox Checklist
  

Recommended Minimalist Cleaning Tools

In addition to Branch Basics, here are some other minimalist cleaning tools we use and love (click the links to learn more):

• Unscented Dry Swiffer Cloths: Disposable microfibers that can be used for cleaning floors, walls, ceilings, and all items in the home.
  
• Microfiber cloths: Trap more dirt, dust, and grime than traditional cloths (here’s how to clean them).
  
• HEPA Vacuum: Certified HEPA vacuums ensure you’re not recirculating dust and dirt as you clean. We always say this is indoor air pollution’s #1 enemy and so worth the investment. 
  
• Wool Dryer Balls: These completely replace wasteful dryer sheet sheets and toxic fabric softener while reducing drying time, softening clothes, grabbing hair, and helping protect fabrics
  
• Baseboard Buddy: This simple tool, combined with Branch Basics All-Purpose or Streak-Free, makes cleaning baseboards a snap.
  
• Guppyfriend Washing Bags: Help eliminate microplastic release when used with synthetic fabrics.
  
• Stainless Steel Squeegee: For keeping shower doors clean between cleanings.
  
• Reusable Spray Mop: For easy hard floor cleaning, use 1 teaspoon of Branch Basics Concentrate to each cup of distilled water you use for the cartridges. 

Get our full list of favorite cleaning tools in: The Best Cleaning Tools for a Happy & Healthy Home    

Ready To Get Started? We’re Here To Help

If less cleaning, less chemical exposure, and a healthier home sound good to you, let’s get started together.

For those new to Branch Basics, we recommend our Premium Starter Kit available in refillable glass or plastic.

This kit provides everything you need to implement a minimalist cleaning routine and clean your entire home (and wash your clothes) using just one Concentrate. It also comes with Oxygen Boost for extra cleaning, laundry, & stain removal power.

If you’re looking for something more basic, the Cleaning Essentials Kit (plastic or glass) comes with the Concentrate plus refillable bottles for All-Purpose, Bathroom, and Streak-Free for whole-house cleaning, minus the Laundry and Foaming Wash bottles.

Curious about our ingredients? Awesome, we encourage that.

We believe more is less when it comes to human-safe ingredients. 

To learn all about the ingredients in Branch Basics Concentrate, and our other products (Plastic-free Dishwasher Tablets, Gel Hand Soap, & Branch Basics Laundry Detergent), see: Is Branch Basics Safe? Ingredients, Certifications & FAQs Explained.

Want to learn more about how Branch Basics works?

We’ve covered the basics here, but these guides really get into the nitty-gritty of just how much you can clean using Branch Basics.

• How To Use Branch Basics All-Purpose Solution: Complete Guide
  
• How To Use Branch Basics Streak-Free: Complete Guide
  
• How To Use Branch Basics Bathroom Solution: Complete Guide
  
• How To Use Branch Basics Foaming Wash: Complete Guide
  
• How To Use Branch Basics For Laundry
  
• How To Use Branch Basics Oxygen Boost: Complete Guide
  

You can also find loads of job- and room-specific tutorials in the Cleaning section of our blog.