The Concentrate
The Concentrate
The Concentrate
The Concentrate
The Concentrate
The Concentrate

The Concentrate

Our powerful and versatile Concentrate (33.8 fl oz) replaces all of your cleaning supplies when diluted with water!

Title

Quantity

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Product Info

  • Non-Toxic & Human Safe

    Non-Toxic & Human Safe

  • Plant & Mineral Based

    Plant & Mineral Based

  • no harmful
preservatives

    no harmful
preservatives

  • fragrance
free

    fragrance
free

  • Biodegradable

    Biodegradable

  • non-gmo

    non-gmo

The Concentrate

$ . $ .
  • STEP 1

    Fill With Water

    Pick a bottle and fill to the “water” line on the label.

  • STEP 2

    Add Concentrate

    Fill with Concentrate to the “soap” line on the label.

  • STEP 3

    Start Cleaning

    Top off with water, and you’re ready to start cleaning!

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1 Concentrate 13 Refills

For only $55

3

Foaming Wash Refills

$3.71 each

3

All-Purpose Refills

$2.06 each

3

Bathroom Refills

$4.12 each

3

Streak-Free Refills

$0.49 each

3

Laundry Refills

64 Loads, $0.64 each

Simplify & Save

One Concentrate For Everything

Replace dozens of toxic cleaners with one Concentrate that can do it all. The bottles are refillable so they’re better for the environment and your wallet!

For only $55

Buy Now
Buy Now

Here’s Why We Are Different

human safe

Our Formula

Clean Without Compromise

We said no to hundreds of formula iterations before one met our standard. We landed on a Concentrate that cleans effectively without compromising your health. Our products are a vehicle for our mission to empower others to create healthy homes.

Free From

  • SULFATES

  • CHLORINE

  • PHOSPHATES

  • PHTHALATES

  • PARABENS

  • VOCS

  • Endocrine Disruptors

Learn More

Efficacy

Reliably Effective

Pure & Powerful

A hardworking, effective solution in just one bottle, our Concentrate is a versatile match for your entire home. It will cut through any mess on any surface – from your counters to your laundry to your baby’s bum! We are truly all-purpose.

How To Use

Sustainability

waste less

Refill & Reuse

Our refill model has prevented 14 million single-use plastic bottles from ending up in landfills. By not shipping water, we save on weight and volume, which has prevented the release of over 8 million pounds of CO2. We strive to find ways to keep our environmental impact light.

Learn More

The Healthy Home Revolution

"Our products are the vehicle for our mission to help people experience the power of pure by tossing the toxins and creating a healthy home."

  • Plant-Based Cleanser

    Decyl Glucoside uses its natural cleaning properties to effectively break down oil and grease and lift away dirt.

  • Natural Water Softener

    Sodium Citrate reduces hard water deposits to make for more efficient cleaning.

  • Flower Extract

    Chamomile is known for its gentle nature and non-irritating properties, making it suitable for a broad range of cleaning uses.

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CLEAN 🧼DIRTY 👹

CLEAN 🧼DIRTY 👹

CLEAN 🧼DIRTY 👹

CLEAN 🧼DIRTY 👹

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