Simplify & Save

Our multi-purpose Concentrate makes cleaning simple, affordable and sustainable. Given our products are refillable, they're significantly less expensive than similar single-use products. Simply dilute The Concentrate with water, and you'll be ready to tackle any cleaning job around the house, even your dirty laundry. Happy Cleaning!

How it works

  1. 1
    Pick a Bottle
  2. 2
    Fill With Water to "water" line on label
  3. 3
    Fill With Concentrate to "soap" line on label
  4. 4
    Shake to Mix
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Our Concentrate Is:

Plant & Mineral Based
Free of Harmful Preservatives
Not Tested on Animals

What's Inside

Soap Inside


We're not fans of shipping water. Our multi-purpose concentrated cleaner makes cleaning simple, sustainable, safe and affordable. Just dilute with water in our spray and foamer bottles (complete with marked fill lines) and you're all set to effectively tackle every room in the house and your laundry too! Our kits come with everything you need to get started or you can purchase the concentrate in whatever size it best for you.



We believe in products that get the job done. Even when highly diluted with water, our cleaner effectively removes stains, dirt, grease and grime. Whether it's a red wine spill or a baked on lasagna dish, we’ve got you covered.


No Fragrance

We keep our Concentrate formula fragrance-free for a reason! This cleaning soap was designed specifically for those with sensitivities to fragrances and harsh chemicals. People that have asthma, allergies, and chemical sensitivity that are not able to use other products, even non-toxic ones, without reactions can use this formula.

Dozens of uses

We recommend trying out the cleaner in the usual places: kitchen counters, toilet seat, mirrors, chocolate stains, and your laundry pile. But don’t let us stifle your creativity! There’s nothing like the thrill of removing a 3 year-old grease stain from your basement carpet or crayon from the wall by the fridge. Put our products to the test and don’t worry about headaches, ventilation, or gloves! Our biodegradable formula won't dry out your skin and it won’t leave behind harmful fumes.

Kid wiping counter with towel.

Don't be afraid to get messy in the kitchen! Even your smallest kitchen helpers won’t mind pitching in to clean with Branch Basics All-Purpose spray. Our biodegradable formula won't leave harmful residues in the food prep area. Spray down your counters, sinks, ovens, floors, and, yes, your over-cooked lasagna pans. And you can toss the kitchen gloves - your hands won’t dry out while you clean up with Branch Basics. Tip for those who hate to do dishes: spray everything down with Branch Basics, leave to soak overnight, and you’ll be amazed how quick they are to rinse clean by the morning!

Woman cleaning shower.

Toilets, sinks, tubs, showers, and floors: Branch Basics Bathroom Cleaner will get them all squeaky clean! You don’t have to worry about ventilating the room to get your bathroom sparkling - no more headaches. You know what that means? The kids can chip in on this chore too! Branch Basics Bathroom Cleaner is great on mildew! For extra power, pair with a natural scrubbing powder like baking soda or our Pure Oxygen Boost.

Toddler cleaning polished surface.
Streak Free

Got a streaky or smudgy surface? The Streak-Free solution cleans everything from mirrors to windows and even stone surfaces (like granite) and wood floors! We recommend mixing our concentrate with distilled water to ensure mineral streaks from your tap water aren't left behind.

Woman carrying laundry basket.

Using a nontoxic cleaner for your clothes and bedding is particularly important - whatever residue that remains will be absorbed by your skin all day! When you switch to Branch Basics Concentrate for laundry, you will immediately notice how effective it is in cleaning your clothes and giving your immune system a break. Bonus: Branch Basics Concentrate will even detox clothes previously washed in conventional detergents!

Shirt with stain.
Stain Fighting

Stubborn stains are no match for Branch Basics! Always test the All-Purpose spray bottle on a hidden area of the fabric first, allow to dry, then spot treat stains on laundry, upholstery, or carpet. For tough stains, you may have to agitate the fabric after some dwell time, then wash as normal. For on-the-go spot treatment, you can simply spray as soon as you notice the stain, then add to your laundry later. Some stains will disappear before you even have a chance to wash them!

Woman holding bucket of soap on woodfloors.
Wood Floors & Surfaces

For wooden surfaces, including floors, use a very diluted form of Branch Basics Concentrate: a few drops in a bucket of warm water works great for mopping the floor. Alternatively, you can simply spray wood surfaces down with the Streak-Free spray bottle and wipe (or mop) clean!

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healthy home
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