The Concentrate

(177 customer reviews)

$49.00 – or subscribe and get 10% off

The Concentrate (33 oz.) is a powerful, multi-purpose cleaning solution used to make All-Purpose Cleaner, Streak-Free Cleaner, Bathroom Cleaner, and Foaming Wash (for hand and body) when diluted with water. It’s also great for washing laundry!

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Description

INGREDIENTS

Purified Water, Coco Glucoside (Sugar-Based Cleanser), Organic Chamomilla Recutita (Chamomile) Flower Extract, Decyl Glucoside (Sugar-Based Cleanser), Sodium Citrate (Food-Grade Emulsifier), Lauryl Glucoside (Sugar-Based Cleanser), Sodium Bicarbonate (Food-Grade Baking Soda), Sodium Phytate (Plant-Based Antioxidant)

PRODUCT FEATURES

  • Concentrated formula that can be diluted for virtually any cleaning use.
  • Removes heavy gunk, grease, grime, and stains
  • Won’t leave skin dry or chapped
  • Fragrance-free so no lingering odor
  • No harmful VOCs so no need for ventilation
  • Dilutes to make cleaners that leave no residue behind
  • Plant & mineral based ingredients
  • Human Safe & Non-Toxic
  • Non-GMO
  • Gluten-Free
  • Hypoallergenic, no nuts or tree nuts
  • No parabens, phthalates, synthetic preservatives, synthetic fragrances, alcohols, ethoxylates, or SLS
  • Kind to life: not harmful to people or pets when used as directed
  • Bottled in BPA-Free recyclable plastic bottle
  • Our soap and bottles are made in the USA
  • Easy-to-dispense spout with a squeezable bottle for simple pouring

Great For

  • All-Purpose: Appliances, Dishes, Granite, Grills, Highchairs, Jewelry, Marble, Natural Stone, Pacifiers, Pots & Pans, Stains, Stovetops, Sticky Spills, Yoga Mats
  • Bathroom: Tile, Grout, Countertops, Sinks, Showers, Tubs, Toilets, Fixtures, Shower Liners, Soap Scum
  • Streak-Free: Windows, Mirrors, Glass Surfaces, Computer Screens, Phones and Tablets, Fixtures, Aquariums, Shower Doors, and Picture Frames
  • Foaming Wash: Hands, Face, Body, Baby, Hair, Pets, Removing Make-Up, Shaving, Dishes, Fruits & Vegetables
  • Misc: Laundry, Stainless Steel, Wood and Vinyl Floors, Carpet

There are many more uses than those listed above. Please see our User Guide for more specific applications and instructions.

QUANTITY + PRICE  BREAKDOWN

33 oz. Concentrate Makes:

  • 3 All-Purpose bottles (24 oz.) at $2.90 each
  • 3 Bathroom bottles (24 oz.) at $5.80 each
  • 3 Streak-Free bottles (24 oz.) at $0.20 each
  • 3 Foaming Wash bottles (10 oz.) at $2.90 each
  • 64 laundry loads at $0.24 per load

MORE ABOUT THE CONCENTRATE

Safety: The Concentrate is human safe, not irritating to the eyes, skin, or lungs. All ingredients are rated 1 on EWG, and there are no harmful preservatives such as methylisothiazolinone, phenoxyethanol, sodium benzoate, potassium sorbate, or any type of alcohol. Even the extremely chemically sensitive and immune compromised are able to use Branch Basics with complete confidence. Our fragrance-free, hypoallergenic concentrate is also biodegradable and is safe for the environment.

Versatility + Convenience: The Concentrate was intentionally formulated to replace all cleaning products in your home. Cleaning has never been so simple!

Economics: Buying Branch Basics for your home may save you as much as half of your yearly cleaning budget. The average cost of 24 oz “green” cleaners – many of which still contain harmful chemicals – is $6.18, and their uses are very limited. A 33 oz. bottle of The Concentrate makes 16 All-Purpose spray bottles (24 oz.), costing only $2.90 each!   

Effectiveness: Our formula removes stains, breaks down grease and oil, and cleans surfaces leaving no residues outperforming many of the toxic solvents, detergents, and cleaning products it replaces.

Sustainability: Instead of selling one-time-use bottles, each reusable Branch Basics bottle replaces dozens of conventional spray bottles over its lifetime of use. And you conserve energy and save on shipping costs.

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4.93 out of 5 stars

177 reviews

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What others are saying

  1. Kay

    This is by far the best non-toxic cleaner I have ever found. While the price may seem cost-prohibitive, when you replace every cleaner in your house, I find it to be economical. I’m a BB evangelist!

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  2. Sheepa12

    Branch Basics is amazing! It is a fabulous all purpose cleaner from dishes to baseboards to bathroom to mirrors to laundry cleaner. And, it does not make my asthma kick in like the traditional cleaners. My container of Oxygen Boost is almost gone. It makes my towels feel softer and brighter. It will make a great Holiday or Teacher’s gift. Thank you Branch Basics! 💕

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  3. Gina Philip

    The product is GREAT. “A lil dab will do ya” The product last a long time and it makes cleaning pleasurable- no more watery eyes or inhaling strong toxic fumes while cleaning my home. I will continue to order and tell a friend to tell a friend.

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  4. Roni Gallegos

    We have been a Thieves family for three years! So happy to find this!

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  5. Sarah

    I love all of it! Completely revamped my cleaning!

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  6. Krystle

    The concentrate is multi-functional: you can dilute it to clean mirrors/ windows, you can use it as an all purpose cleaner for around the house, or for heavy tough to get out stains you can use a small amount of concentrate. I love it most because it’s chemical free and safe for my kids to use.

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  7. Heather

    I absolutely LOVE the concentrate. It cleans so well! The only thing I would like to see change, is to offer glass bottles.

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    • rkamin

      Hi Heather. Thanks so much for leaving a review! Glass bottles and other packaging changes are in the works! We hope to have glass spray bottles available by the end of the year or in early 2020. 🙂

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  8. Soni

    This product is life changing! It effortlessly cleans like no one’s business, seriously. Cleaning power itself is better than any conventional cleaning product that I’ve ever used that were loaded with toxic. I can’t believe something so safe has so much cleaning power. The best part is not only I can clean everything effortlessly, but also I don’t have to worry about toxins when my kids are helping me clean. It’s the best!

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  9. Kelli graybill

    Love it. Versatile and can use on anything, so it’s all in 1! And clean/green which is all we use!

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  10. Brianna Wolin

    Makes cleaning so easy- one solution and done! Definitely recommend adding some essential oil because it doesn’t leave a “clean” smell when using without.

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  11. Alli

    I’ve been using the Concentrate for about 2 weeks. I love it to clean my kitchen (All Purpose bottle) I like it as a hand soap as well.

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  12. Brittany Gladden

    I just got my starter kit today and so far I’m delighted! No head-ache inducing smells, and it worked better on my bathtub than any of the smelly conventional stuff. The cap that come on my starter kit bottle didn’t work at all though. It leaks all over when I try to fill my bottles. I ended up just having to take the cap entirely off and hand pour because it was spilling everywhere.

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    • rkamin

      Hi Brittany. Thanks for leaving a review and we’re so sorry to hear that the cap is leaking on your bottle! I just ordered you a new one that will ship out tomorrow. Happy cleaning! 🙂

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  13. Victoria

    Absolutely love it! I started out with the starter kit with all the bottles & love the hand soap & the all purpose so far♥️ I did add a few drops of essential oils in my hand soap dispenser. I’m very happy my daughter told me about your products since I was diagnosed with breast cancer I’ve completely cleaned out cleaning products, makeup and so much more for clean living. Thank you so much🙏🏻🙏🏻
    Sincerely,
    Victoria

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  14. Karen Taylor

    This has replaced most of my cleaning products.

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  15. Alexus

    This stuff is amazing- it gets out stains on pretty much everything I’ve tried it on and I love that it’s non toxic to my pets and myself!

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  16. rachelmcmahan

    I started using Branch Basics a long time ago, when they had their first concentrate formula. I couldn’t believe it was designed to be used for ALL. THINGS. CLEANING! Our family’s main reason for buying it was that it was scent-free. Over the years we have transitioned to using it for more and more. The way it cleans berry based juice/popsicles out of the carpet is amazing! I recommend it to everyone and am a lifetime customer.

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  17. caseydevine010

    I love this product so much. It has totally simplified and detoxified the way we clean our home. We have 2 dogs who create all sorts of messes and this always gets them out. It gets stains/scuffs off of our painted walls without stripping them, stains out of the carpet, coffee spills out of the couch, cleans bathroom messes, etc. One bottle of concentrate has lasted us about 5 months. We use the all purpose cleaner/bathroom cleaner pretty much daily and the laundry cleaner weekly (washing 3 loads). Also combining this with the oxygen boost and our laundry has never been cleaner. One pro-tip when using the glass cleaner, I always use newspaper or a paper bag to wipe down mirrors and windows which leaves them streak free and lint free.

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  18. Brenda Henderson

    The Concentrate – All-Purpose, Non-Toxic Cleaner – Branch BasicsI have tried many times to remove mold stains on the rubber seal of our front loader washing machine. Oxygen boost finally did the trick! I will be ordering more of this fine product and the concentrate very soon!!!! Thank you so much. This is the first review I have ever written, but I felt it was worth raving about!

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  19. Cara Bowling

    Branch Basics is honestly great. I so appreciate the strict standards they keep for non-toxic ingredients and the product works really well! What more do you need!

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  20. Anonymous

    Love that I can use one bottle for everything! It gets the job done.

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