The Importance of End-Product Testing

In the US cosmetics and personal care products, typically mixtures of 5-20 individual ingredients, are generally self-regulated. The United States and Food and Drug Administration’s guidance is limited to advising manufacturers that their products should be “…safe under labeled or customary conditions of use,” although no formal standard exists for this term. Products may be […]

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Hand Soap Versus Hand Sanitizer: Why “Antibacterial” Is a Dirty Word & 4 Steps to Healthy Hands

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The Surprising History of Handwashing and Hand SanitizerS The history of intentional hand washing had an unfortunate beginning in the 1840s. When Ignaz Philipp Semmelweis proposed to fellow doctors that washing their hands before seeing each patient would reduce the transfer of infection, he was ignored, ridiculed, rejected, and ultimately dismissed from the hospital where he […]

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Welcome to the New Branch Basics: A Message from the Founders

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Welcome to the New Branch Basics We didn’t set out to sell soap. We removed synthetic ingredients from our diet and everyday products and experienced the radical transformation that truly healing environments can provide. During this experience, we found that switching to truly safe cleaning products was the most impactful to help people create safe havens for their […]

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Wise Traditions Conference: SUCCESS!

Kelly and I spent the past week in California, first visiting a sweet family friend at their BEAUTIFUL Carmel home (complete with a fabulous garden, amazing views, fresh air and ADORABLE children!) and then headed to Santa Clara for Weston A. Price Foundation’s 2012 Wise Traditions Conference. This was our second year to attend and […]

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Houston Event @ Calypso St. Barth

Sorry it’s been several days since we’ve posted. We have been working hard and are getting closer and closer to launching our Kickstarter campaign! (See this post if you’re confused.) We’re hoping it will be this week!! Not sure which day yet. We do know, though, that we are having a super cool, super fun […]

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Officially Dr. and Mrs. Love!

I’m now a married lady 🙂 The wedding has come and gone and it could not have been more beautiful and fun! The whole weekend was absolutely incredible!! We were definitely feeling the love Friday night at our rehearsal dinner and on Saturday with all of our closest friends and family. As sad as I […]

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We’ve Arrived!

1,020.2 miles later, we arrived! Our overnight stops in Alabama and Tennessee were wonderful as we were greeted with big, southern welcomes from both. One of Kelly’s older brothers lives in Birmingham, so we were blessed to have a hot, healthy dinner (and yummy birthday dessert!) awaiting our Tuesday evening arrival…along with four of the […]

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Some Dietary Supplements Found to Cause Harm

  My sweet grandmother mails me newspaper clippings from time to time that she thinks I would find interesting or enjoy reading. Yesterday I opened the envelope and found a newspaper article (with her standard “For: Kelly” sticky note attached) that read “FDA: Dietary supplements’ troubles widespread” as the article title. It’s a pretty disturbing […]

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